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Rolex
Datejust 31 278274
Median resale value
$15,920
$6,500middle 50% of listings$24,695+
$13,891 q1$17,493 q3
Every active listing we track, bucketed by asking price. The band you buy in tells you more than the average does.
62 active listings. Median asking price $15,920. The middle 50% ask between $13,891 and $17,493.
Counts here cover listings with a known price, so they can be lower than the active total above.
| Listing | Posted | Condition | Authenticity | Price ↑ | vs median | ||
|---|---|---|---|---|---|---|---|
 | Crown & Caliber | 3/10/2026 | Good | AuthenticatedCrown & Caliber CPO certification | $6,500 | 59% below the median price | View on Crown & Caliber |
 | Crown & Caliber | 3/15/2026 | Good | AuthenticatedCrown & Caliber CPO certification | $7,300 | 54% below the median price | View on Crown & Caliber |
 | eBay | 9/21/2026 | Good | Unknown | $8,892 | 44% below the median price | View on eBay |
 | eBay | 10/22/2026 | Good | Unknown | $9,063 | 43% below the median price | View on eBay |
 | eBay | 10/13/2026 | Good | Unknown | $9,789 | 39% below the median price | View on eBay |
 | Bob's Watches | 8/26/2026 | — | Unknown | $10,995 | 31% below the median price | View on Bob's Watches |
 | Bob's Watches | 8/26/2026 | — | AuthenticatedBob's Watches 100% authentic certification | $10,995 | 31% below the median price | View on Bob's Watches |
 | eBay | 9/24/2026 | Good | Unknown | $11,950 | 25% below the median price | View on eBay |
 | eBay | 9/29/2026 | Good | Unknown | $12,770 | 20% below the median price | View on eBay |
 | Bob's Watches | 9/4/2026 | — | Unknown | $12,995 | 18% below the median price | View on Bob's Watches |
 | Bob's Watches | 9/4/2026 | — | AuthenticatedBob's Watches 100% authentic certification | $12,995 | 18% below the median price | View on Bob's Watches |
 | eBay | 10/14/2026 | New | Unknown | $12,999 | 18% below the median price | View on eBay |
 | eBay | 10/7/2026 | Like New | Unknown | $13,000 | 18% below the median price | View on eBay |
 | eBay | 9/25/2026 | Good | Unknown | $13,465 | 15% below the median price | View on eBay |
 | eBay | 10/27/2026 | Good | Unknown | $13,750 | 14% below the median price | View on eBay |
 | eBay | 10/8/2026 | Good | Unknown | $13,856 | 13% below the median price | View on eBay |
 | eBay | 9/17/2026 | Good | Unknown | $13,995 | 12% below the median price | View on eBay |
 | Bob's Watches | 8/26/2026 | — | AuthenticatedBob's Watches 100% authentic certification | $13,995 | 12% below the median price | View on Bob's Watches |
 | eBay | 9/15/2026 | New | Unknown | $13,995 | 12% below the median price | View on eBay |
 | Bob's Watches | 9/15/2026 | — | AuthenticatedBob's Watches 100% authentic certification | $13,995 | 12% below the median price | View on Bob's Watches |
 | eBay | 10/27/2026 | New | Unknown | $14,220 | 11% below the median price | View on eBay |
 | eBay | 10/26/2026 | New | Unknown | $14,220 | 11% below the median price | View on eBay |
 | eBay | 10/17/2026 | New | Unknown | $14,500 | 9% below the median price | View on eBay |
 | eBay | 10/27/2026 | Good | Unknown | $14,900 | 6% below the median price | View on eBay |
We currently track 101 listings for the Rolex Datejust 31 278274, with prices ranging from $6,500 – $25,000 across platforms including eBay, Bob's Watches, and more.
The Rolex Datejust 31 278274 exemplifies the timeless elegance and precision craftsmanship synonymous with the Rolex brand. This exquisite timepiece features a 31mm stainless steel case, elegantly complemented by a smooth bezel and a striking white mother-of-pearl dial adorned with diamond hour markers. The signature date function is displayed at 3 o'clock, magnified by a Cyclops lens on the sapphire crystal, enhancing readability and style. Crafted from Rolex's proprietary 904L stainless steel, known for its exceptional durability and resistance to corrosion, the Datejust 31 is a testament to the brand's commitment to quality. The watch is fitted with a Jubilee bracelet, renowned for its comfort and flexibility, making it suitable for both casual and formal occasions. This model is part of the iconic Datejust collection, which has been a symbol of luxury and reliability since its inception in 1945. The Datejust 31 is designed to run true to size, ensuring a perfect fit for most wrists. With its sophisticated design and robust construction, the Rolex Datejust 31 278274 continues to be a coveted addition for watch enthusiasts and collectors alike.
The Rolex Datejust 31 278274 is a pre-owned Rolex watch available for purchase across multiple resale platforms. Shop 101 active listings with prices ranging from $6,500 – $25,000. Find this item on eBay, Bob's Watches, WatchRecon, and Crown & Caliber. Listings are available in Good, Like New, and New condition, so you can choose the quality and price point that suits you. 6 listings are professionally authenticated, giving you added peace of mind when buying pre-owned.
Current market prices by condition and authenticity, based on active listings.
| Condition | Listings | Price range |
|---|---|---|
| Good | 34 | $6,500 – $25,000avg $16,480 |
| Like New | 5 | $13,000 – $17,400avg $15,288 |
| New | 16 | $12,999 – $23,550avg $17,055 |
| Status | Listings | Price range |
|---|---|---|
| Authenticated / VerifiedListings with third-party authentication or platform verification | 6 | $6,500 – $13,995avg $10,963 |
| UnknownListings where authentication status is not specified | 56 | $8,892 – $25,000avg $16,720 |
| Marketplace | Listings | Total value |
|---|---|---|
| eBay | 54 | $944.1K |
| Bob's Watches | 6 | $76.0K |
| WatchRecon | 1 | $16.5K |
| Crown & Caliber (Hodinkee) | 2 | $13.8K |
| Total | 63 | $1.1M |
Listing counts in the condition and platform tables are filtered subsets (listings with a known condition or price). The “active listings” figure at the top of the page reflects all tracked active listings and may be higher.
